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Duke University wanted to recognize the hard work of its women’s basketball team, the Blue Devil’s, and how much work was put into the preseason while also recognizing some of their star athletes by featuring them on a promotional mouse pad that would be handed out during basketball games. The mouse pads incorporated the Blue Devil’s logo with five of their leading female athletes listing some of the women’s accomplishments along with the 2013-14 school year. The mouse pads invoked school pride and recognized some of the hardest working female athletes at the university and were used by students, alumni and fans.
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