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Catering Company Captures Business Diners
To connect with the employees who are responsible for ordering catering within the businesses of Thornton, Colo., a Chick-Fil-A franchisee sent a direct mail piece to each of the local businesses. The mail piece contained a catering menu including contact information, along with a Vynex® Heavy Duty mouse pad promoting the Chick-Fil-A catering services. This durable pad sits next to an employees' computer serving as a continual reminder of how easy it is to cater with Chick-Fil-A.
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